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Real people · Not synthetic data · Leeds & UK-wide

User research with real people, not AI guesswork

Before you build, launch, or commit budget: get the evidence you need from actual users, patients, and communities. We run usability testing, UX research, and PPIE with real recruited participants - so you know what will work before it's too late to change.

Quick projects from £2,500 • Full studies from £5,500 • 1–8 week turnaround • Usability testing, UX audits, UX research, PPIE & patient involvement

Know before you build

Spot what will block adoption, confuse users, or fail accessibility requirements while you can still fix it.

Evidence for decisions

Credible insight you can use in bids, governance boards, ethics applications, and investor presentations.

Real people. Always.

We recruit actual users, patients, and community members - not synthetic responses or AI-generated personas. Real behaviour from real participants.

Trusted by organisations across
SaaS & Tech, Ecommerce & Retail, NHS Trusts, Financial Services, B2B & Professional Services, Digital Health, Medical Devices, Housing Associations, Higher Education, Local Authorities, Social Sector, Pharmaceutical

Trusted PPIE partner

We are the trusted PPI and PPIE delivery partner to the NIHR HealthTech Research Centre in Accelerated Surgical Care. We support their work to develop, evaluate, and validate medical technologies that improve surgical outcomes.

We fully recognise the effort your team invested in recruitment, moderation, and analysis, and we genuinely appreciate the quality of the discussions and reporting.

UK Operations Manager Medicsen

Trusted PPI and PPIE delivery partner to the NIHR HealthTech Research Centre in Accelerated Surgical Care.

Reviewing findings on a phone alongside printed research materials

Simple, transparent pricing

Every project includes recruitment, facilitation, analysis, and a clear recommendations report. No hidden costs.

Not ready for a full study?

Survey & Quick Insight

Structured surveys and fast-turnaround research from £2,500 - ideal for baseline evidence, grant bid support, or a first step before committing to a full programme. 1–2 week turnaround.

Baseline surveys Concept testing Grant bid evidence Quick stakeholder feedback
Ask about a quick project

Core Study

Real insight from real people
From
£5,500
3–5 week turnaround

Usability testing, user interviews, and focus groups. Real participants, moderated sessions, and a clear recommendations report. PPIE starts lower, from £4,500.

Website usability · App testing · User interviews · Design validation · SaaS · E-commerce

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Validation & Complex

Rigour for high-stakes decisions
From
£16,000
6–10 week turnaround

Multi-cohort studies, device and design validation, clinical trial PPIE, and programmes where evidence has to stand up to regulatory or commercial scrutiny.

Medical device validation · Clinical trial PPIE · Pharma patient research · Large-scale NHS programmes

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Need something faster and more contained?

UX Audit: expert review, from £2,500

A heuristic evaluation of your live site, app, or prototype, with prioritised, actionable findings. No recruitment, no scheduling, 1–2 week turnaround.

Live sites & apps Heuristic evaluation 1–2 week turnaround
Explore UX audits

Is research worth the investment? For regulated products, a single protocol change before a clinical trial launch typically saves 10–50x the research cost in downstream redesign and delay. For digital products, catching major usability issues before launch prevents post-release rework and lost users. Research only earns its budget if it changes something, and we design every project to make that happen.

Want a number tailored to your project?

Try our cost calculator

Pick a method, set the scale, and get an instant ballpark estimate based on our real pricing. No email required to see a number.

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Not sure which fits?

Most people aren't sure what they need when they first get in touch - and that is fine. Tell us what decision you are trying to make and we will suggest the most proportionate approach.

  • Working to a tight budget? We scope to what will actually answer your question.
  • Need in-person sessions? Add £1,400–£1,800 per day for facilitation, travel, and venue.
  • Hard-to-reach participants? We are upfront about timelines for clinical specialists or specific communities.
Ask us a question

Bespoke programmes

For ongoing research needs, longitudinal studies, or programmes that span multiple phases and stakeholders.

  • PPIE panels and ongoing patient involvement
  • Co-design and service transformation programmes
  • Research retainers for continuous discovery
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Research methods that fit your needs

Whether you call it research, testing, PPI, PPIE, or validation: the goal is the same. Make better decisions with real evidence.

Usability Testing

Watch real users navigate your product. Surface friction, confusion, and accessibility risks before launch.

Websites & apps Service journeys Accessibility
Learn more about usability testing

PPI and PPIE

Patient and public involvement for healthcare research and NHS projects. Evidence that reviewers and ethics boards trust.

NIHR bids Ethics applications Clinical research
Learn more about PPIE

Focus Groups & Workshops

Facilitated sessions that cut through opinions to surface what people actually need and will adopt.

Co-design Focus groups Workshops
Learn more about workshops

Surveys & Quick Insights

Fast, proportionate feedback to test assumptions, gauge interest, or identify barriers before investing further.

Online surveys Concept testing Barrier discovery
Learn more about surveys

In-Depth User Research

Extended engagement with people who have lived experience. Essential when trust, stigma, or complexity matter.

Interviews Diary studies Ethnographic research
Learn more about in-depth research

Design Validation

Rigorous testing for devices and regulated systems. Evidence to strengthen regulatory submissions and reduce redesign risk.

Human factors Design inputs Medical devices
Learn more about design validation

UX Audit

Expert review of your live site, app, or prototype. No user recruitment needed. Fast, independent findings you can act on.

Live sites & apps Heuristic evaluation From £2,500
Learn more about UX audits

Find the right route, quickly

If you know your world, start here. These pages answer the questions we hear most often.

Startups and scaleups

Turn uncertainty into a decision. A clear recommendation, backed by evidence, without the agency theatre.

See services

Need a fast expert review?

Already live or still in Figma? Get prioritised, expert UX and usability findings without recruiting users. From £2,500.

Explore UX audits

Fast surveys and quick insight

Test assumptions and surface barriers early, before you invest in bigger studies.

Explore surveys

PPIE for NHS Trusts

Evidence, recruitment, and delivery that stands up to scrutiny. Designed for clinical, governance, and safety contexts.

Explore NHS Trusts

PPIE for Primary Care Networks

Proportionate involvement that is realistic for PCN teams, with outputs you can use for bids and programme delivery.

Explore PCNs

Medical devices and regulated products

Design validation and task based testing, with accessibility and human factors considerations baked in.

Explore validation

Based in Leeds?

We are rooted in West Yorkshire. In-person sessions, local participant recruitment, and the full range of research services for Leeds and Yorkshire organisations.

User research in Leeds

Everything we offer

A simple overview of services, plus routes by sector and common buyer needs.

Go to services hub

Where we work

We work across sectors, wherever usability, trust, and adoption matter: digital products, SaaS, ecommerce, B2B, and fintech. We also bring deep expertise in health and social care, including clinical environments, patient safety, and PPI/PPIE requirements.

How we work

Every project is different, but these principles guide everything we do.

Decision focused

We start with the decision you need to make, then design research that answers it clearly and credibly.

Inclusive by design

We don't survey easy-to-reach people and call it representative. We go where communities are - working through trusted local routes to reach the people who matter most to your research.

Outcome led

You finish with clarity: what to change, what to prioritize, what to stop, all with evidence to back it up.

Trusted recruitment

Community partners, clinical networks, and peer researchers. Not just open calls that attract the same voices.

Research that travels

We mobilise research to where participants actually are - community centres, GP surgeries, libraries, workplaces, people's homes. Equity isn't a checkbox; it's how we design every project.

Usable outputs

Plain English for decision-makers. Credible language for reviewers. Clear priorities for delivery teams.

Ethical always

Informed consent, fair payment, psychological safety, genuine influence. We don't do extractive research.

Ready to get started?

Let's talk about your research needs and find the right approach for your project.

Get a Quote

We usually respond within one working day.

A facilitator running a session on understanding participant experience

Prefer to talk it through first?

Book a free 20-minute call. No obligation, no sales pitch. We'll tell you honestly whether research is worth it for your decision, and what it would cost.